What Do Urban Models Really Get Paid?
There’s definitely truth to what Buffie said. In general, urban magazines don’t pay much, if at all. But this is not unusual in the modeling world in general. The editorial rate of most magazines is pretty low ($100 to $200) because being featured in the magazine alone is like a huge advertisement for the model and leads to bigger paydays. What’s interesting in the world of urban modeling however - and some would argue it’s not unique to this genre - is that the urban mags often try to skip out on paying the model altogether. Bria and I have had to chase down payments from just about every magazine she was in. This can get pretty unpleasant and a lot girls just give up, for fear of antagonizing the magazine’s staff and killing their chance of ever appearing in it again. This is where having an agent or manager can help, because they can track down a model’s money relentlessly without the model ever getting her hands dirty.
What Urban Models Really Make Might Surprise You

First, it’s important to
realize that the Golden Age of Urban Modeling is over.
It happened about five years ago and a number of
factors coincided to end it. In 2005, a top urban model
might make $5,000 to host a party, $5,000 a month on
her website, and $1,500 to be the lead in a music
video. Nowadays a model is lucky if she gets $1,000 to
host a party, brings in $1,000 a month on her
membership-based website, or makes $500 to be a lead in
a music video. Even at its peak, urban modeling was
never really intended to be the sole
source of a woman’s income, but more so to supplement
it. That’s because the work is too sporadic to count on
for consistent income.
So on paper, urban modeling looks like a pretty bad
proposition from a financial perspective. But there are
a number of “fringe benefits” that can’t be monetarily
quantified and make it more palatable. (That’s the
subject for a different blog post.) Also, once you
become well known, sometimes you’ll get a little bonus.
A job that comes along and seemingly makes it all
worthwhile. In 2008, Bria was in an Xbox game entitled
“Don King Presents:
Prizefighter.” Bria played herself as a reward
to players that boxed their way to a certain level.
I personally attended the recording session at
Smashbox Studios here in Los
Angeles when Bria taped this. She made $1,700 and
earned enough credit to join SAG for four hours of
work, which consisted of her reading a few
lines of dialogue and taking some photos so that a
CGI version of her could be created. (There are
actresses out there struggling who don’t have enough
credits to enter SAG.) That was one of those “cherry
on top” jobs that happens every so often for urban
models who are consistent performers.
Listed below are some general ranges of what a fairly
successful urban model like Bria Myles can make from
certain endeavors:
Party
Hosting:
$0 - $1000
(A lot of models host parties for free to get exposure.
Few make more than a $1,000 for an appearance)
Music Video:
Lead ($300 - $500); Featured ($150 - $300)
Magazine Feature:
$100 - $200 (the BlackMen SSX issues are rumored to pay
up to $4,000, but those are far and few between these
days)
Membership Based Website:
$500 - $1,000 per month